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When K. Asif's iconic film hit the theatres, the atmosphere was nothing short of a celebration. Theatres were decorated beautifully, resembling a bride on her wedding day. The film's release attracted massive crowds, with long queues forming outside theatres. As soon as it premiered, the halls were packed, marking a historic moment in the film industry. Starring the legendary Dilip Kumar and the enchanting Madhubala, the film shattered box office records and became an unforgettable cinematic experience.

 Unmatched Extravagance: 10 Lakh Rupees Spent on a Single Song
At a time when just five rupees could sustain a household for an entire month, and one kilogram of ghee cost only two rupees, director K. Asif demonstrated extraordinary commitment to his craft. He spent a staggering 16 years perfecting this masterpiece, sparing no expense. Notably, he invested 10 lakh rupees in filming the song "Pyar Kiya To Darna Kya," setting new benchmarks for grandeur in Indian cinema.

 A Film That Stands the Test of Time
Released in 1960, this Dilip Kumar and Madhubala starrer captivated audiences, leaving an everlasting impact. Madhubala’s beauty mesmerized viewers, making her a true icon of the silver screen. The on-screen chemistry between Dilip Kumar and Madhubala became legendary, and the film secured its place in cinematic history. Even today, decades later, audiences continue to appreciate and admire this timeless classic.